Just About Anything: Post COVID 19 Lock Down - Measures to Support Local Economy

The lock-down is partially relaxed based on the non recurrence of Covid 19 patients in some of the districts across the country. People are slowly coming out in these green zones for buying non essentials as well. Neighborhood shops are slowly opening to bring their business on track. However, shopping malls, commercial complexes are still restricted.

The lock-down effort taken by GOI is commendable. It saved thousands of people across the country. However, this gave a humongous impact on our economy. Businesses of essential items like food, medicine, petroleum etc. are somehow ventured through this difficult time. But businesses with non essential items had a very tough time during the entire lock down. Big businesses like shopping mall owners, multistory grocery stores, and franchisee outlets will absorb the sock it has got from this lock down. But the smaller shops will have difficult time in near future to compensate their losses. Hundred and thousands will loose their jobs from all classes of our society.

Government will incur huge losses this entire year in all their departments. Relief packages given for the needy will also impact its annual budget for the current and upcoming years. But we the people of India always supported government be it Kargil war, Gujarat earthquake, Kerala and Karnataka floods or Covid 19. We wholeheartedly support and donate to the government in whatever form possible for us during similar crisis. Some donated money, some donated food to the poor and needy.

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Now it is our turn to ponder on the different measures to support our local economy. It always comes to our mind, what an individual should do to help economy bring back track. There are certain measures if we collectively perform, then I believe it can help both smaller and bigger Indian businesses.

To start with - Both groceries and green groceries can be bought from local neighborhood shops instead of big shopping malls and complexes. Same is the case with non essential items shops. Approach local shops for your regular items requirements. If you shop online groceries then buy products from our own manufacturers. Buy products of Patanjali, ITC etc. For morning door step dairy delivery, opt for local kirana shops doing the same.

For cars, go for Mahindra and Mahindra or Tata Motors. They also manufacture good and luxury cars. For two wheeler, go for Bajaj, Hero and TVS. For electronic items, go for Godrej, Videocon, Bajaj, IFB, Whirlpool to name a few. For leather products, go for Khadims, Sree Leathers. Help Khadi gram udyog by buying at least a pair of khadi dress for you and your family once in 6 months. Gift Indian toys, books etc. in Birth Days, anniversaries and marriage functions.

To sum up, where ever possible - Go-For-Swadeshi. This will ultimately help the local economy bounce back comparatively faster.